Hardy Amies produces modern and stylish menswear without being overtly designed. Hailing from London’s storied Savile Row, Hardy Amies embodies a long practice of bespoke menswear, and balances the worlds of tailored and casual styles. Their pieces reflect the philosophy of Sir Hardy himself, the innovative designer the brand is named for: “A man should look as if he had bought his clothes with intelligence, put them on with care and then forgotten all about them.”
VOCAL presented the brands US debut by hosting a unique presentation of their AW14 collection. The event was held at THE TENTS @ Project in Las Vegas, a focused platform for designer and luxury, contemporary men's and dual-gender labels. To create a bespoke experience, VOCAL curated three style influencers to interpret the collection and merchandise accordingly on each of the event days. The three notables included Fashion Director of Man of The World, Julie Ragolia; President of Project, Tommy Fazio; and coveted fashion blogger Justin Livingston of Scout Sixteen.
Esteemed press contributors responded positively to the exclusive showcase, resulting in coverage in such publications as GQ, Vanity Fair, Man of the World, and DETAILS, and winner of #BloggerProject’s BEST OF THE TENTS award for Las Vegas AW 2014.